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comScore Releases Inaugural Report, “The 2010 Mobile Year in Review”

By Guest PostFebruary 14, 2011Technology3g penetration, alex kozloff, commerce, Comscore, comscore 2010 mobile year in review, eu5, Europe, Germany, inaugural report, Japan, jeremy copp, mark donovan, mobile, mobile industry, nokia, smartphone adoption, technological innovations, u s

*Report Highlights 2010 Mobile Trends in U.S., Europe and Japan*

BARCELONA, SPAIN, February 14, 2011 – comScore, Inc., a leader in measuring the digital world, today released The comScore 2010 Mobile Year in Review. This inaugural report recaps key trends in the mobile landscape in 2010 throughout the U.S., Europe (EU5) and Japan. The report highlights important components of the mobile market including device trends, smartphone adoption, browser/application usage and mobile content consumption, with a look at how marketers can utilize the mobile medium in 2011.

“2010 was a game-changing year for the mobile industry,” said Mark Donovan, comScore senior vice president of mobile. “Smartphone adoption, 3G penetration and unlimited data plans drove a surge of mobile media consumption across geographies and deepened the integration of mobile devices into everyday life. And, the coming year has the potential to be even more exciting. As the mobile ecosystem continues to develop, including progress in mobile advertising and commerce, it’s clear that mobile is destined to become an increasingly important platform for digital marketers across all industries.” (more…)

Yahoo! to Support Safer Internet Day on February 8, 2011 With a Global Commitment to Creating Safer Online Experiences for Young People

By Guest PostFebruary 7, 20112 commentsTechnologyarabic speaking children, catherine teitelbaum, children, common sense media, cyber bullying, Germany, maktoob, mobile devices, national cyber security alliance, safer internet day, safer online experiences, Yahoo, yahoo safely, yahoo safely worldwide

*Yahoo! launches safety sites across more than 26 countries, providing online safety tips for educators, parents, and teens around the world*

SUNNYVALE, Calif.–(BUSINESS WIRE)– Yahoo! Inc. today announced that it is launching Yahoo! Safely worldwide, demonstrating its longtime commitment to fostering safer online experiences. Through Yahoo! Safely (https://safely.yahoo.com), users across 26 countries and 14 languages can now access information and advice on making smart choices online. This global resource aims to inform parents, educators, and young people in their own languages about important topics, such as managing digital reputations, avoiding cyber-bullying, and learning how to minimize risks on mobile devices. (more…)

comScore Publishes White Paper on the Impact of Cookie Deletion on Website Audience Measurement in Australia

By Guest PostFebruary 3, 2011Technologyaustralia, brazil, Comscore, cookie deletion, france, Germany, internet users, new zealand, online audiences, serial cookie deleters, third party cookies, white paper

*Study Finds that Without Proper Adjustments, Site-Server Estimates can Overstate Audience Size by Factor of up to 2.7x*

Sydney, Australia, February 3, 2011 – comScore, Inc., a leader in measuring the digital world, today released its white paper, The Impact of Cookie Deletion on Site-Server and Ad-Server Metrics in Australia: An Empirical comScore Study. The study addresses the key sources of discrepancy between server-based and panel-based data and reveals that cookie deletion can lead to large overstatements in servers’ measurement of the size of online audiences. Without appropriate adjustments, site-server measurement of the size of website audiences in Australia can be inflated by up to 2.7 times the actual number of unique visitors. (more…)

Amazon to Acquire LOVEFiLM International Limited

By Guest PostJanuary 20, 2011Technologyacquire, Amazon, denmark, enjoyment, european subscription entertainment service, games, Germany, greg greeley, internet to pc, internet-enabled tv, lovefilm, lovefilm international limited, movie rental, norway, online dvd, playstation, rental by post, simon calver, Sweden, uk

LUXEMBOURG & LONDON – January 20, 2010 – Amazon.com, Inc. today announced that it has reached an agreement to acquire the remaining shares in LOVEFiLM International Limited (www.LOVEFiLM.com). LOVEFiLM is a leading European subscription entertainment service which combines the benefits of online DVD and games rental-by-post as well as streaming films and TV shows instantly over the internet to PCs, internet enabled TVs and Playstation®3. LOVEFiLM operates today in the UK, Germany, Sweden, Norway and Denmark. Amazon already has a significant minority shareholding in LOVEFiLM and does not itself operate any similar business in Europe. (more…)

Google Android Shows Fastest Growth Among Smartphone Platforms in Germany

By Guest PostJanuary 12, 2011Technologyapple, Comscore, comscore mobilens, german smartphone market, Germany, Google, google android, jeremy copp, Microsoft, munich, os, rim, smartphone operating system, symbian

*Jeremy Copp to Speak at M-Days Conference in Frankfurt*

Hamburg, Germany, January 12, 2011 – comScore, Inc., a leader in measuring the digital world, today released data from the comScore MobiLens service, reporting key trends in the German smartphone market during the three month average period ending November 2010. The report ranked the leading smartphone operating system (OS) platforms in Germany according to their share of current mobile subscribers ages 13 and older. The November report found that Symbian led among smartphone platforms with 47.7 percent market share, followed by Apple (19.5 percent), Microsoft (13.7 percent), Google (10.6 percent) and RIM (4.8 percent). Google Android gained the largest market share and went up 9.2 percentage points compared to November 2009. (more…)

Yale Scientists Find Molecular Glue Needed To Wire the Brain

By Guest PostDecember 11, 2010Sciencealzheimer, autism, brain cells, Germany, mental retardation, nerve pulses, neurological disorders, neuron, plasticity, puzzle, researchers, single molecule, synapses, synaptic plasticity, syncam 1, thomas biederer, valentin stein, ways to improve memory, yale university

Yale University researchers have found that a single molecule not only connects brain cells but also changes how we learn. The findings, reported in the December 9 issue of the journal Neuron, may help researchers discover ways to improve memory and could lead to new therapies to correct neurological disorders.

The junctions between brain cells over which nerve pulses pass — called synapses — are crucial for regulating learning and memory and how we think. Aberrations in the structure and function of synapses have been linked to mental retardation and autism, while synapses are lost in the aging brains of Alzheimer’s patients. (more…)

Pray Tell: Americans Stretching the Truth About Church Attendance

By Guest PostDecember 3, 2010Cultureactual behavior, american behavior, american religiosity, americans, attendance, canada, catholic countries, Europe, Germany, Netherlands, philip brenner, religious services, sunday activities, u s, university of michigan

ANN ARBOR, Mich.— A new University of Michigan study finds that Americans are much more likely to exaggerate their attendance at religious services than are people in many other countries.

“Americans have long been viewed as exceptionally religious compared to other nations in the developed world,” said Philip Brenner, a research fellow at the U-M Institute for Social Research (ISR) and the author of the study. “But this study suggests that American religiosity may be exceptional not in terms of actual behavior, but rather in terms of identity. (more…)

NSF Signs $34.5-million Operating Agreement With University Of Wisconsin as Antarctic Neutrino Detector Nears Completion

By Guest PostNovember 22, 2010Scienceantarctic ice sheet, atmosphere, atomic nuclei, big science, digital optical modules, distant galaxies, earth, Germany, ice, icecube, icecube neutrino observatory, jim yeck, karl a erb, Milky Way, national science foundation, neutrino detector, neutrinos, south pole station, stars, sub-atomic particles, telescope, university of wisconsin-madison, water

The National Science Foundation has signed a five-year, $34.5-million agreement with the University of Wisconsin-Madison to operate a unique telescope–a cubic kilometer in volume–buried in the Antarctic ice sheet between 1,400 meters and 2,400 meters deep.

The collaborative agreement covers the cost of operating the IceCube Neutrino Observatory, located in the ice under the U.S. Amundsen-Scott South Pole Station. The observatory records the rare collisions of neutrinos, elusive sub-atomic particles, with the atomic nuclei of the water frozen into ice. Neutrinos come from the sun, cosmic rays interacting with the Earth’s atmosphere, and dramatic astronomical sources such as exploding stars in the Milky Way and other distant galaxies. Trillions of neutrinos stream through the human body at any given moment, but they rarely interact with regular matter, and researchers want to know more about them and where they come from. (more…)

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