Tag Archives: e-readers

Non-Computer Digital Traffic in Brazil Jumps More than 60 Percent Over Last Four Months

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*Apple Operating System Accounts for Largest Share of Non-Computer Traffic, but Android Growing Quickly*

São Paulo, Brazil, October 7, 2011 – comScore, Inc., a leader in measuring the digital world, today released the latest insights on connected device usage in Brazil from its Device Essentials service. The report found that digital media consumption via connected devices (including mobile, tablets, etc.) is growing quickly in Brazil, outpacing many markets. Although non-computer device traffic accounted for just 1.0 percent of total Internet page views in August, this number represents an increase of more than 60 percent since May, demonstrating the rapidly growing importance of tablets and smartphones to the digital landscape in Brazil. (more…)

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Final Pre-Christmas Push Propels U.S. Online Holiday Season Spending through December 26 to Record $30.8 Billion

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*Blizzard in Northeast Provides Additional Boost to Post-Christmas Spending* 

RESTON, VA, December 29, 2010 – comScore, a leader in measuring the digital world, today reported holiday season retail e-commerce spending for the first 56 days of the November – December 2010 holiday season. For the holiday season-to-date, $30.81 billion has been spent online, marking a 13-percent increase versus the corresponding days last year. The most recent week (week ending Dec. 26) witnessed $2.45 billion in spending, an increase of 17 percent versus the corresponding week last year.  (more…)

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Kindle or iPad: A Shopper’s Conundrum

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*MU expert releases online buyer’s guide to e-readers and media tablets* 

COLUMBIA, Mo. ­— As the holiday shopping season accelerates, many consumers are considering e-readers or media tablets as gifts. To help confused shoppers, University of Missouri digital publishing expert Roger Fidler has released his annual online e-reader buyer’s guide. Fidler compares seven e-reader models and the Apple iPad media tablet by size, weight, navigation, features, connectivity and cost, and provides information on where to find each model.

Fidler says consumers have more choice in models and less financial commitment this year. The top vendors for e-readers include Amazon, Barnes & Noble, Sony and Kobo, and this year, consumers can purchase them both in stores and online. (more…)

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