Tag Archives: digital marketing

New IBM Software Transforms the Digital Experience

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Delivers New Interactive Online Experience for 16 Million Tennis Fans on wimbledon.com

ARMONK, NY – 13 Jul 2012: IBM today announced new software that helps CMOs and CIOs transform the digital experience for employees, customers and fans across a broad range of mobile devices.

The new software brings together the power of social networking, analytics and mobile computing to front office operations and externally to clients, allowing companies to create exceptional Web experiences. As a result, organizations can gain faster insight on customer buying patterns and consumer sentiment allowing them to more quickly reach and engage their audiences. (more…)

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Yahoo! and American Express OPEN Expand Partnership With New Business Solutions Microsite

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SUNNYVALE, Calif. & NEW YORK, Oct 21, 2010 (BUSINESS WIRE) — Yahoo! and American Express today announced a new phase of their partnership, offering small business owners access to tools and content that will help them grow their businesses. The new features will live within the newly created Business Solutions website (BusinessSolutions.yahoo.com) sponsored by American Express OPEN and located within Yahoo! Small Business. (more…)

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