Amazon Launches Kindle for the Web
*Readers can now read the first chapter of Kindle books for free through web browsers – no download or installation required.*
*Bloggers and website owners can embed Kindle book samples and earn referral fees on sales.*
SEATTLE, Sep 28, 2010 (BUSINESS WIRE) — Amazon.com (NASDAQ: AMZN) today introduced the beta version of “Kindle for the Web,” making it even easier for customers to discover new books and authors by sampling Kindle books directly through web browsers–no installation or downloading required. Amazon is also inviting bloggers and website owners who are participants in the Amazon Associates Program to be part of Kindle for the Web by embedding samples of Kindle books on their websites. These website owners will earn referral fees from Amazon when customers complete book purchases using the links on their websites. More information about Kindle for the Web and how to embed Kindle book samples is available at www.amazon.com/kindlefortheweb.