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Yahoo! and Ram Truck Partner to Launch “Ram Country,” a Branded Country Music Destination

New online hub for country music fans offers exclusive programming and lifestyle-relevant Ram Truck brand Integration
Largest online marketing initiative for the Ram Truck Brand

SUNNYVALE, Calif. & AUBURN HILLS, Mich., Oct 14, 2010 (BUSINESS WIRE) — Yahoo! (NASDAQ:YHOO) and Ram Truck today unveiled “Ram Country on Yahoo! Music,” the first dedicated country music site on Yahoo! Music, which will serve as the ultimate online hub for country music and its biggest stars. “Ram Country” is designed to help Ram Truck reach country music fans online and marks the largest single online marketing initiative for the Ram Truck brand.

“Ram Country” (https://ramcountry.music.yahoo.com) represents the first time Yahoo! has developed a genre-specific music channel with a single advertiser. The new site will allow the Ram Truck brand to connect with a country music fanbase through an engaging mix of music, blogs, news coverage, and original video programming produced by Yahoo!. “Ram Country” will live on Yahoo! Music and will be promoted across the Yahoo! network. (more…)

Corals Show Ocean Temperature Boundary Rising with Climate Change

Environment, Nature

WASHINGTON — Researchers looking at corals in the western tropical Pacific Ocean have found signs of a profound shift in the depth where warm surface water and colder deeper water meet—a shift predicted by computer models of global warming.

The finding is the first physical evidence supporting what climate modelers have been predicting as the effects of global climate change on the subsurface ocean circulation. (more…)

IBM Acquires PSS Systems

Technology

ARMONK, N.Y. – 14 Oct 2010: IBM (NYSE: IBM) today announced that it has acquired PSS Systems, a privately held company based in Mountain View, Calif. Financial terms of the deal were not disclosed.

PSS Systems’ software helps organizations analyze, automate and implement information governance policies across massive amounts of electronic business information and dispose of that information in an automated way. These capabilities are critical elements to remaining responsive to legal obligations while reducing data storage costs. (more…)

comScore Releases September 2010 U.S. Search Engine Rankings

Technology

RESTON, VA, October 13, 2010 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch analysis of the U.S. search marketplace. Google Sites led the explicit core search market in September with 66.1 percent of searches conducted, an increase of 0.7 share points from August 2010. (more…)

Research Shows a Promising New Method to Reduce Graft-Versus-Host-Disease After Bone Marrow Transplantation

Health, Science

ANN ARBOR, Mich.—University of Michigan researchers have discovered a new method to prevent the immune-system attacks that often occur following bone marrow transplants.

Bone marrow transplantation can cure patients with leukemia and other cancers even when the disease is resistant to other treatments. The success of this procedure relies on killing cancer cells by using immune cells from a bone marrow donor while avoiding an immune attack against the patient’s organs, which causes a dangerous complication called graft-versus-host disease. (more…)

Nicotine May Play Key Role in Promising Alzheimer’s Therapy

Health, Science

COLLEGE PARK, Md. — A team of neuroscientists has discovered important new information in the search for an effective treatment for Alzheimer’s disease, the debilitating neurological disorder that afflicts more than 5.3 million Americans and is the sixth-leading cause of death in the United States. Hey-Kyoung Lee , associate professor in the University of Maryland Department of Biology, and her research team have shown that they may be able to eliminate debilitating side effects caused by a promising Alzheimer’s drug by stimulating the brain’s nicotine receptors. (more…)

Cloud-Based Computing System Helps Scientists Study the Breathing of the Biosphere

Environment, Technology

*Researchers at University of California, Berkeley, work with Microsoft Research to analyze vast amounts of data without supercomputers.*

BERKELEY, Calif. — Studying the environment would be simple if it weren’t for one thing: Even an isolated ecosystem is unbelievably complicated. Factors to study include water systems, plant life cycles, carbon dioxide fluctuations, resource use by humans, and far more — and each can be studied at the scale of a plant or of the planet, and measured in an instant or over decades. (more…)

Listen Up: Ocean Acidification Poses Little Threat to Whales’ Hearing

Environment

Contrary to some previous, highly publicized, reports, ocean acidification is not likely to worsen the hearing of whales and other animals, according to a Woods Hole Oceanographic Institution (WHOI) scientist who studies sound propagation in the ocean. (more…)