Tag Archives: web

More Than 100 Million Mobile Consumers in EU5 Received SMS Advertising

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*Smartphone Adoption Shifts Dynamics of Mobile Marketing Toward Web/App Ads*

LONDON, UK, 17 November, 2010 – comScore, Inc., a leader in measuring the digital world, today released data from its comScore MobiLens service showing that mobile marketing in the EU5 countries UK, France, Germany, Spain and Italy reached 100 million mobile phone subscribers via SMS ads. Conversely, more than 57 million subscribers recalled seeing an ad on their mobile phone when browsing the internet or accessing an application. Smartphone owners accounted for more than half of the subscribers who received and recalled seeing Web/App ads.  (more…)

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10 Million UK Consumers Sought Financial Advice Online in September 2010

By 2 commentsEconomy, Technology, , , , , , , , , , , , , , , , ,

*More Than One Out of Three Financial Advice Seekers Visited Moneysupermarket.com*

London, UK, 02 November, 2010 – comScore, Inc., a leader in measuring the digital world, today released a ranking of top Financial Information/Advice Sites in the UK based on September 2010 data from its comScore Media Metrix service. Nearly 10 million internet users turned to the web for financial advice, spending an average of 15 minutes on sites in the category during the month.

Data from the comScore Ad Metrix service revealed that Adaptive Affinity ranked as the top online display advertiser amongst financial companies, reaching nearly 58 percent of the total UK online audience in September 2010, by promoting its site Quickcreditscore.co.uk. (more…)

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Oracle and IBM Collaborate to Accelerate Java Innovation through OpenJDK

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REDWOOD SHORES, CA & ARMONK, NY – 11 Oct 2010: Oracle (NASDAQ: ORCL) and IBM (NYSE: IBM) today announced that the companies will collaborate to allow developers and customers to build and innovate based on existing Java investments and the OpenJDK reference implementation. Specifically, the companies will collaborate in the OpenJDK community to develop the leading open source Java environment. (more…)

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