Tag Archives: technology companies

Kindle or iPad: A Shopper’s Conundrum

*MU expert releases online buyer’s guide to e-readers and media tablets* 

COLUMBIA, Mo. ­— As the holiday shopping season accelerates, many consumers are considering e-readers or media tablets as gifts. To help confused shoppers, University of Missouri digital publishing expert Roger Fidler has released his annual online e-reader buyer’s guide. Fidler compares seven e-reader models and the Apple iPad media tablet by size, weight, navigation, features, connectivity and cost, and provides information on where to find each model.

Fidler says consumers have more choice in models and less financial commitment this year. The top vendors for e-readers include Amazon, Barnes & Noble, Sony and Kobo, and this year, consumers can purchase them both in stores and online. (more…)

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