BlogArena

General blog about anything and everything of everyday's life.

17. Aug 2019

April 26, 2012
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Which Ads Are Winners? Your Brain Knows Better Than You Do

Study on smokers’ brains may mark dawn of a new age in advertising Advertisers and public health officials may be able to access hidden wisdom in the brain to more effectively sell their products and promote health and safety, UCLA … Continue reading

January 31, 2011
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Resolved to Quit Smoking? Brain Scans Predict Likely Success

ANN ARBOR, Mich.— Brain scans showing neural reactions to pro-health messages can predict if you’ll keep that resolution to quit smoking more accurately than you yourself can. That’s according to a new study forthcoming in Health Psychology, a peer-reviewed journal. … Continue reading