BlogArena

General blog about anything and everything of everyday's life.

25. Jun 2019

January 15, 2014
by Guest Post
0 comments

Targeted audiences and websites can help magazines weather the onslaught of online competition

TORONTO, ON — While print media continue to suffer at the hands of their online counterparts, new research from the University of Toronto Scarborough finds that print magazines with companion websites are able to attract more advertising dollars. “Targeting is as important as ever,” … Continue reading

April 26, 2012
by Guest Post
0 comments

Which Ads Are Winners? Your Brain Knows Better Than You Do

Study on smokers’ brains may mark dawn of a new age in advertising Advertisers and public health officials may be able to access hidden wisdom in the brain to more effectively sell their products and promote health and safety, UCLA … Continue reading