BlogArena

General blog about anything and everything of everyday's life.

12. Dec 2019

October 8, 2012
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Questions for Geoff Pullum: The ‘Grammar Gotcha’ and Political Speech

A long campaign season with genuine gaffes and alleged misstatements began its culmination with the first presidential debate. Like many citizens, linguist Geoff Pullum, a visiting professor at Brown, was watching. Grammarian Geoff Pullum is the Gerard Visiting Professor of … Continue reading

April 24, 2012
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For Display Ads, Being Seen Matters More than Being Clicked

New Research from Pretarget and comScore Suggests that Buyer Conversion is More Highly Correlated with Ad Viewability and Hover than with Clicks or Gross Impressions SAN FRANCISCO and RESTON, VA, April 24, 2012 – comScore, Inc., a leader in measuring … Continue reading